Friday, August 21, 2009

Noonan on Clarity

Good point.

Every big idea that works is marked by simplicity, by clarity. You can understand it when you hear it, and you can explain it to people. Social Security: Retired workers receive a public pension to help them through old age. Medicare: People over 65 can receive taxpayer-funded health care. Welfare: If you have no money and cannot support yourself, we will help as you get back on your feet.

These things are clear. I understand them. You understand them. The president's health-care plan is not clear, and I mean that not only in the sense of "he hasn't told us his plan." I mean it in terms of the voodoo phrases, this gobbledygook, this secret language of government that no one understands—"single payer," "public option," "insurance marketplace exchange." No one understands what this stuff means, nobody normal.


Just the logline, please.

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