Facebook Going Down-Down

The Facebook Fallacy.

The daily and stubborn reality for everybody building businesses on the strength of Web advertising is that the value of digital ads decreases every quarter, a consequence of their simultaneous ineffectiveness and efficiency. The nature of people's behavior on the Web and of how they interact with advertising, as well as the character of those ads themselves and their inability to command attention, has meant a marked decline in advertising's impact.

Well, Facebook has a 60 billion dollar valuation (that is going down each day) until they come up with the grand "idea" that will turn their website into a value-creator and hence money-maker. I'm not betting on them. If they had an idea, they would be implementing it. In the absence of one, they are just floating along, bleeding cash until they steal one (like Google from Yahoo) or develop one (doubtful) or buy one (from someone who comes up something). Of course, they have competition to develop or buy - Google - who is better at it than them. I just don't see it happening.